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Does a Facebook Fanpage Boost Your Business?

  • Vienna University of Economics and Business

Research output: Contribution to conference › Abstract › peer-review

Original languageEnglish
Publication statusPublished - 2013
Externally publishedYes
Event Recent Advances in Retailing & Services Science: EIRASS - Orlando, United States
Duration: 7 Jul 2013 → 10 Jul 2013

Conference

Conference Recent Advances in Retailing & Services Science
Country/TerritoryUnited States
CityOrlando
Period7/07/13 → 10/07/13

ASJC Scopus subject areas

  • Marketing

Classification according to Österreichische Systematik der Wissenschaftszweige (ÖFOS 2012)

  • 502019 Marketing

Applied Research Level (ARL)

  • ARL Level 6 - Principle in operating environment

Research focus/foci

  • Future Service Industries

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