Projects per year
UN Sustainable Development Goals
In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. Our work contributes towards the following SDG(s):
-
SDG 2 Zero Hunger -
SDG 3 Good Health and Well-being -
SDG 8 Decent Work and Economic Growth -
SDG 9 Industry, Innovation, and Infrastructure -
SDG 10 Reduced Inequalities -
SDG 12 Responsible Consumption and Production
Fingerprint
Dive into the research topics where Marketing Management is active. These topic labels come from the works of this organisation's members. Together they form a unique fingerprint.
Collaborations and top research areas from the last five years
Recent external collaboration on country/territory level. Dive into details by clicking on the dots or
Profiles
-
-
Ricard Parrilla Guix
- Marketing Management - Head of Academic Area, Senior Lecturer
- Information Technologies and Digitalisation - External Lecturer
Person: Lecturer
-
-
AMBRA: Berglandwirtschaft und ländliche Bioökonomie für die Widerstandsfähigkeit der alpinen Landschaft
Lienbacher, E. (PI), Schliesselberger, A. (CoPI) & Huber, F. (CoI)
1/03/25 → 28/02/27
Project: Funded research
-
DIH-West-Neu: Digital Innovation Hub West
Kranzer, S. (PI), Prill, D. A. (CoPI), Lienbacher, E. (CoI) & Horn, M. (CoI)
1/03/24 → 29/02/28
Project: Funded research
-
ReLaDi: Resilienz, Struktur und Digitalisierung des landwirtschaftlichen Direktvertriebs
Zniva, R. (PI), Kranzer, S. (CoPI), Lechner, P. (CoI) & Schleifer, V. (CoI)
1/09/23 → 31/08/26
Project: Contract research
-
Corporate Influencing – Vom Trend zum unverzichtbaren Muss!
Wiedemann, K., Lienbacher, E., Zniva, R. & Rohrmoser, E., 2026, (Accepted/In press) Handbuch Innovatives Marketing.Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review
-
Corporate Social Responsibility and Transition to Parenthood: Responsible Purchasing and Implications for Retail Performance
Štulec, I., Petljak, K. & Lienbacher, E., 15 Jun 2026, In: Poslovna izvrsnost - Business Excellence.Research output: Contribution to journal › Article › peer-review
-
Adolescència i salut mental de la representació mediàtica a la prevenció de l’estigma a les aules
Virós-Martín, C., Jiménez-Morales, M., Montaña-Blasco, M., Bretones-Peregrina, E., Empain, J., Establés, M.-J., Freire, A., Gómez-Puertas, L., Jordana Ovejero, O., Lopera-Mármol, M., Martin-Vicario, L., Mohammadi, L., Moyano Mangas, S., Parrilla Guix, R., Sánchez-Reina, J. R., Sanz-Marcos, P. & Solé-Blanch, J., Feb 2025, In: Quaderns del CAC. 51Research output: Contribution to journal › Article › peer-review
Open Access
-
Organizing for Sustainable Futures
Schliesselberger, A. (Participant)
22 Jun 2026 → 26 Jun 2026Activity: Participating in or organising an event › Participating in a conference, workshop, ...
-
Workshop 2024 – Netzwerk Medienstrukturen
Parrilla Guix, R. (Participant)
7 Nov 2024Activity: Participating in or organising an event › Participating in a conference, workshop, ...
-
Fokusgruppen
Roth, M. (Participant), Salbrechter, S. (Participant) & Zniva, R. (Participant)
1 Nov 2021 → 30 Jun 2022Activity: Other
Prizes
-
Best Reviewer Award of the International Journal of Consumer Studies
Zniva, R. (Recipient), 2023
Prize
-
-
Europa Staatspreis 2026
Lienbacher, E. (Recipient) & Schliesselberger, A. (Recipient), 6 May 2026
Prize